Your values are the pillar of your business

“Be more concerned with your character than your reputation, because your character is what you really are, while your reputation is merely what others think you are.”

                John Wooden

The character of a person, business or nation is defined by its value system.

When we do a Ninety-day Strategic Brief we start with mission, vision and values.

  • Mission — is what you do
  • Vision — is what you are striving for
  • Values — are the guiding principles or deeply held beliefs that you conduct all business by

What are values that define you, your business or the people you choose to elect or follow? Here is a list to ponder.  How would you order these, starting with the most important ones first?

  • Respect
  • Responsibility
  • Commitment
  • Perseverance
  • Integrity
  • Discipline
  • Trustworthiness
  • Patience
  • Compassion
  • Fairness
  • Cooperation
  • Courage
  • Cleanliness
  • Loyalty
  • Helpfulness
  • Friendliness
  • Cheerfulness
  • Reverence


2 Comments »

admin on February 12th 2008 in Web Strategy

2 Responses to “Your values are the pillar of your business”

  1. Jim Davis responded on 15 Feb 2008 at 10:08 am #

    Tom,

    I couldn’t agree more. Values provide the foundation for the mission and vision of any organization. They also set the boundaries for action for all employees, allowing them freedom to act within the constraints of the mission and vision and bounded by the values. If ENRON, Tyco and the others had strong and positive values structure they would still be in business today.

    Jim Davis

  2. Don Burdge responded on 15 Jul 2008 at 3:17 pm #

    Sounds like the Scout Oath took hold with you too.

    Trustworthy
    Loyal
    Helpful
    Friendly
    Courteous
    Kind
    Obedient
    Cheerful
    Thrifty
    Brave
    Clean
    Reverent

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