Increase Revenue - Motivate Leadership – Make A Difference

Tom Reynolds fixes broken sales and marketing plans

I hear this all the time. "I am so frustrated with my marketing and/or sales team. Sometimes the root cause is an operational issue or how we manage people. Tom is a marketing leader with CEO experience. He has owned and run manufacturing, software development, and startup companies. Tom, a Stanford grad, helps companies uncork marketing bottlenecks and deliver focused profit-driven strategies. His strengths are listening, persistence and sales creativity.

Tom balances marketing strategy with sales tactics. It is Marketing Smart. As a CRO, he gets sales. operations and marketing on the same page. Tom believes everyone in a company is responsible for sales. He can mentor sales professionals, and in-house marketing teams or manage outside agencies. He saves busy executives’ time by providing hands-on support with a talented U.S.-based digital and traditional virtual marketing team.

”I like nice people.”

Strategy . Story Telling . Digital Marketing . Graphic Design . Digital Accessibility 

Marketing Smart

Most companies are great at creating credible and logical reasons to do business with them. Where there can be a breakdown in marketing is making the emotional connection with our best clients. We follow the Aristotelian method to help clients build a great story that lasts. Let's talk if your marketing has stopped working, profit growth has stagnated, or your customers have lost interest, and worse, your competition has taken your market share. 

Our success is measured by:

• Getting more Google juice

• Profitable sales opportunities

• Thinking like a customer

• Leveraging our customer’s superpower

To tell a great story (or market your business), you need three elements. - establish credibility, make logical sense, and connect emotionally with the audience. Selling starts by connecting emotionally with the customer.